How do I get listed in the ICONIC Board directory?

All practitioners with an active ICONIC Board credential are automatically listed in the directory. There is no separate application or fee for directory inclusion — it is included with your credential. If your credential lapses, your listing is removed until the credential is renewed.

Can anyone be listed in the ICONIC Board directory?

No. Only practitioners with an active, verified ICONIC Board credential are listed in the directory. This is what gives the directory its value — clients can trust that every practitioner listed has been independently vetted against professional standards.

Credentialing Basics Answered by ICONIC Board — Standards & Credentialing Division

What Is the ICONIC Board Practitioner Directory?

Q: What is the ICONIC Board Practitioner Directory?

The ICONIC Board Practitioner Directory is a publicly searchable database of all currently active ICONIC Board credential holders. Clients use it to find credentialed holistic health practitioners and to verify practitioner credentials. Directory listing is included with all active ICONIC Board credentials.

The ICONIC Board practitioner directory is a publicly searchable database of all currently active ICONIC Board credentialed practitioners. It's the primary way clients looking for a credentialed holistic health practitioner find you — and it comes included with every active credential.

What the Directory Contains

Every active ICONIC Board credential holder has a directory listing that includes:

Name and professional title
Credential tier and designation (IBC-HHA™, IBC-HHP™, IBC-HHE™, or IBC-HHD™)
Location (city/state)
Primary specializations and modalities
Website link (optional)
A live credential verification link confirming current standing

Practitioners can update most of their listing details at any time through their practitioner dashboard. Core credential information — name, tier, issue date, and standing — is maintained by ICONIC Board and cannot be self-edited.

How Clients Use the Directory

The directory is publicly accessible — no login or account required. Clients can search by location, specialization, and credential tier. For clients who are specifically looking for a credentialed practitioner (rather than just any practitioner), the directory is the starting point.

When a client finds a practitioner they're interested in, they can click through to the verification link to confirm the credential is active. This live verification capability — not a static PDF, but a real-time check against ICONIC Board's records — is what makes the directory meaningful rather than just a listing of names.

What Deactivates a Directory Listing

Directory listings are active as long as the practitioner's credential is active. If a credential lapses (due to non-renewal), the listing is temporarily deactivated and the verification link shows the credential as expired. Listings are also deactivated in cases of sustained ethics findings against a practitioner.

This means that when a client finds a practitioner through the directory, they can be confident the listing represents a currently active, good-standing credential — not an outdated or lapsed one.

For practitioners: Your directory listing is one of the most practical benefits of credentialing. It puts your name in front of clients who are actively looking for someone with your qualifications. Keep your listing current — update your specializations, website, and location whenever they change.

Accessing the Directory

The practitioner directory is publicly accessible at /directory. If you're a credentialed practitioner and want to update your listing, log in to your practitioner dashboard.