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Research & Thought Leadership

The Evidence for
Holistic Health
Credentialing

ICONIC Board is building a permanent body of research that advances evidence-based holistic health practice — and demonstrates to payers, institutions, and the public that credentialed practitioners deliver measurable outcomes.

Annual Publication

State of Holistic Health Report

The first annual State of Holistic Health report will provide the field's most comprehensive practitioner demographics, credentialing trends, modality growth data, and industry insights. Forthcoming 2027.

View Annual Report →

White Papers & Research

All
Credentialing
Clinical
Policy
Forthcoming

Credentialing Standards in Holistic Health: A Framework for Verification

ICONIC Board Policy Series · 2027

An overview of ICONIC Board's credentialing standards framework — how tier requirements were established, evidence considerations, and how the system compares to other allied health credentialing bodies.

Publication expected Q1 2027
Forthcoming

Scope of Practice in Integrative Health: Practitioner Perspectives

ICONIC Board Clinical Series · 2027

A practitioner-led survey and analysis of scope of practice boundaries across 20 holistic health modalities — informing credentialing standards and public-facing scope guidance.

Publication expected Q2 2027
Forthcoming

Client Outcomes in Credentialed Holistic Practice: A Pilot Analysis

ICONIC Board Outcomes Series · 2027

Preliminary outcomes data from credentialed practitioners — exploring correlations between credential tier, continuing education, and client-reported outcomes across primary modality pathways.

Publication expected Q3 2027
Forthcoming

The Case for Holistic Health Insurance Coverage: Evidence & Advocacy

ICONIC Board Policy Series · 2027

A policy brief reviewing the existing evidence base for holistic health efficacy and making the case for expanded insurance coverage of credentialed holistic health services.

Publication expected Q4 2027
Forthcoming

Continuing Education in Holistic Health: Minimum Standards and Best Practices

ICONIC Board Education Series · 2028

An analysis of continuing education requirements across modalities — informing ICONIC Board's annual CE hour standards and identifying gaps in practitioner development resources.

Publication expected Q1 2028
Forthcoming

Modality Pathway Analysis: Growth Trends in Holistic Health Practice (2024–2026)

ICONIC Board Data Series · 2027

A data-driven analysis of which holistic health modalities are experiencing the greatest practitioner growth, geographic concentration, and credentialing demand — with implications for curriculum development.

Publication expected Q2 2027

ICONIC Board Research Grants

Advancing Evidence-Based Holistic Health

ICONIC Board's Research Grant Program funds practitioner-led research that advances evidence-based holistic health practice. Grants are awarded in two tiers — Pilot ($500) and Full ($1,000) — to credentialed practitioners conducting original clinical, methodological, or integrative research.

The inaugural grant cycle opens in 2027. Eligible practitioners at the IBC-HHP™ tier and above may apply individually or as a collaborative team. Completed research is published in the ICONIC Board research library and attributed to the researcher's credential.

View Grant Program & Apply →

Program Status Accepting Applications · 2027
Grant Amounts $500 Pilot · $1,000 Full
Year 1 Budget $2,000 total (4 grants)
Eligibility IBC-HHP™ and above
Focus Areas Client Outcomes, Methodology, Modality Efficacy, Integrative Practice
Application Format Individual or Collaborative

Submit a Grant Application

The ICONIC Board Research Grant Program is now accepting applications. Complete the full application — including research abstract, methodology, and ethics statement — on the grant program page.

Ready to Apply?

The grant application form, eligibility requirements, grant tiers, and research focus areas are all on the Research Grants page. Applications are reviewed on a rolling basis.

View Research Grants & Apply →